At Kmart Apparently Money can buy Style


At Kmart Apparently Money can buy StyleAt Kmart Apparently Money can buy StyleAt Kmart Apparently Money can buy StyleAt Kmart Apparently Money can buy Style

When Kmart invited a group of Fashion Bloggers to check out their new Jaclyn Smith Clothing collection, I had to do a double take. Kmart, a place I have really only gone to for patio furniture or BBQ supplies is now reaching out to Fashionistas?! I know I had heard about their collaborations with Sofia Vergara and Selena Gomez, but being a (dare I say) “snobby” shopper, would I really be into their clothes? Could this be the new Target (pronounced Tarjay)? I was skeptical yet intrigued so I headed downtown to check out the collection. And well, I think these pictures say it all. Their (originally $24.99 but now $14.99) Jaclyn Smith Utility Shirt looks like one I recently spent $280.00 on from Equipment! Their Route 66 Cuffed Denim Shorts go for $9.99 and I loved their adorable Dream Outloud Scarf (Selena’s line) which was only $7.69. [Um this whole outfit costs less than a mani pedi!!] So what’s the verdict? This new discovery could not have come at a better time than summer. Headed to a bachelorette where you want to look fashionable but will be living in a 29 person house on a lake so you know everything you bring will get destroyed? Check. Buying your kids clothes for summer camp and the term “laundry service” is a loose one? Check. Hosting a Kentucky Derby Party and want oversized floppy hats and big sunglasses to make a statement but want to save since the majority of your money for Mint Juleps? Check!

And last but not least, Kmart is giving customers a chance to win a $500 Kmart gift card and a shot at a one-time trip to NYC for exclusive access to the next photo shoot and Kmart Design Studio. All you have to do is snap a photo of a look you put together from Kmart and upload it to the contest tab on the Kmart Fashion Facebook page, or upload it to Twitter or Instagram with hashtag #MoneyCantBuyStyle for a chance to win! The Remix Challenge #1 style video featuring George Kotsiopoulos will debut on http://facebook.com/kmartfashion. Photo submissions and voting will also be featured on this page.